Science Target Conference Systems, Ajman 4th International Environment Conference 2016

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Key Determinants of Green Entrepreneurship among SMEs in Malaysia
Rafidah Bt Nordin

Last modified: 2015-11-23


Entrepreneurial activities had contributed tremendous benefits to the humankind. It does not only create jobs, but also changes people’s lives. Despite the great contribution of entrepreneurship towards developing a nation’s economy, these activities have its own drawbacks. Consequently, some of these activities may downgrade the quality of the environment.  Environmental issues have been discussed since 1970’s and have been an on-going discussion in recent years globally. The concept of green economy focuses primarily on the intersection of the environment and the economy and has been the key issue discussed in the 1992 Rio Conference. Within the summit, it seems that all parties cannot mandate green economy in consensus. The summit requires entrepreneurs to respond to green entrepreneurship policy incentives by themselves. Previous research highlighted that most developed countries often stress more on being green in their attempts to exploit market opportunities, while developing countries often focus more on entrepreneurship alone in their efforts to fulfil the market needs. Malaysia is still considered a developing country and is expected to become a developed country by the year 2020. It seems very crucial to investigate the green entrepreneurship scenario in a developing country like Malaysia. Therefore, this research explores the scenario of green entrepreneurship and investigates key determinants towards promoting green entrepreneurship particularly among SMEs in Sabah, Malaysia.  The result of this research is expected to contribute significantly towards policy formulation among government agencies responsible for environmental protection as well as promoting green entrepreneurship in Malaysia.